Political Disillusionment

posted by charlestang on Jul 9

Ask the high level executives at British Petroleum or Mitsubishi how important it is to have a good logo design and they would probably end up giving you a lecture for an hour or two. To put it succinctly, good logos are good for business.

If you are just kicking off your business, you would need all the help you can possibly get beginning with a professional looking logo design. While searching for logo designers you would have chanced upon many sites offering logo design as well as DIY logo designs. Which would be the better option?

To help you make up your mind, here are a few points to reflect upon on both options.

DIY Online Logo Design Programs
By using ‘logo design software’ users are provided the opportunity to ‘design’ their very own logo. Truth be told, customers end up putting together pre-fab designs and customizing them by fidgeting with the colors and placements of the images available. These cookie cutter designs only consumes a few hours of your time to produce and are ridiculously cheap but they do have their disadvantages.

For one, these logos would not be totally unique especially if someone else has used the same clip art from the same DIY logo design site. To help reduce this problem, these sites do provide thousands of image samples to select from to reduce the chances of the same images being used by another.

Having mentioned that, all it takes is just one other party using the same image, to put a dent in your trademarking intentions. Companies with logos utilizing public domain image samples would find it difficult to have their logos trademarked.

Designs By custom logo design
Normally, custom logo designs by logo design pros are more professional looking than those created by DIY sites. Quite a few internet based designers charge between $50 and $250 to create an original business logo for you in 24 to 72 hours.

Unfortunately, the net is loaded with custom logo design agencies presenting services at around the same prices. Here are a few heads up to help you ascertain the ones that afford the best value for money.

Number Of Revisions
Make sure you go with a design firm that allows unlimited or at least 8 revisions with your design package. Certain designers only offer up to 2 revisions and charge you for any additional modifications.

Total Satisfaction Guarantee
There are cases, no matter how many attempts they make, designers just cannot seem to satisfy their clients. A 100% satisfaction guarantee would ensure the client gets back his investment under these circumstances.

File Formats
There are a few design companies which charge for high-res files. Read the fine print and make sure you select firms which provide you multiple file formats coupled with your final logo design at the price stated when you sign up. You would require these files if you should decide to use your logo for print purposes.

To put it briefly, always employ a professional logo designer save unless you are really hard pressed to spend $50 - $100 on design fees. Bearing in mind that your company’s image might be at risk if you don’t, it is money well spent.

Rex Hunter has been in the advertising industry for the best part of 15 years. He lauds the importance of affordable quality image and branding for new businesses. Click here for custom logo design at only $69.97. 100% Satisfaction Guaranteed. View Logo Samples Now!